In the AI era, strategic partnerships between tech giants are pivotal in unlocking the potential of agentic AI systems—autonomous agents capable of making decisions and executing tasks efficiently. One example of impactful collaboration is the strategic alliance between Salesforce and Amazon Web Services (AWS).
Over the past year, this alliance has made remarkable advancements, creating an ecosystem that integrates data and AI capabilities to enable businesses to transform their operations.
A New Class of Agentic Systems
Salesforce and AWS have integrated Salesforce’s Model Builder’s Bring Your Own Large Language Model (BYO LLM) capabilities with Amazon Bedrock, allowing businesses to deploy custom AI models. Additionally, their innovative zero-copy functionality in Salesforce Data Cloud with Amazon Redshift eliminates the need for data duplication, ensuring seamless, real-time data sharing across platforms.
These advancements are not just about technology but about laying the foundation for a smarter, more efficient enterprise capable of leveraging data and AI to deliver unparalleled experiences for businesses and their customers.
Making AI Accessible
To democratize AI, Salesforce has introduced its solutions, including Agentforce—the agentic layer of the Salesforce Platform—via the AWS Marketplace. Available in 23 countries, this integration simplifies procurement, offering flexible pricing and streamlined billing. Businesses can focus on leveraging these tools to maximize their technology investments instead of being mired in administrative complexities.
This accessibility empowers companies to adopt AI at scale, enabling them to automate processes, optimize resources, and derive actionable insights, all through a single, unified platform.
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Real-World Success: Buyers Edge Platform
The impact of this partnership is evident in real-world applications. Buyers Edge Platform, a leader in foodservice analytics, has harnessed the power of Salesforce Data Cloud and AWS capabilities to revolutionize its operations.
With zero-copy technology, Buyers Edge consolidated data from over 30 fragmented sources into a unified system. This integration provided real-time visibility across its operations, streamlining data management and enhancing productivity. For a company that had acquired 23 businesses in five years, this transformation was critical for managing its complex data landscape.
Transforming Industries
The partnership between Salesforce and AWS transcends individual enterprises, sparking transformative innovation across entire industries. In the automotive sector, Salesforce Connected Vehicle integrates seamlessly with AWS IoT FleetWise, enabling automakers to optimize fleet data for connected car experiences. This integration eliminates manual processes, reduces complexity, and delivers operational intelligence at scale.
As industries move toward agentic enterprises, the ability to deploy autonomous agents capable of navigating multiple systems and applications will redefine operations, creating efficiencies and elevating outcomes across sectors.
For more detailed information, visit the official site news: Salesforce and AWS Agentic Partnership.
End Note
Salesforce and AWS are continuously innovating, introducing upgrades to the Zero Copy Partner Network alongside new features like Private Connect and Salesforce Contact Center with Amazon Connect. These developments focus on enhancing privacy, ensuring compliance, and building trust, empowering businesses to excel in the agentic era.
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