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Dreamforce 2022, the most important event for everyone in the Salesforce ecosystem, has been concluded on 23rd Sept 2022. The event was much awaited by the Salesforce community, and it surely delivered value-packed sessions.
Justifying its grand title, ‘The Great Reunion,’ Dreamforce 2022 was attended by more than 40k people in San Francisco, and roughly 150k joined it through live streaming.
The sessions laid down future pathways, big ideas, innovations of Salesforce, and important messages for the Salesforce community.
Patrick Stokes, GM of Salesforce, talked about the democratization of applications. Salesforce intends to make app development easier and more user-friendly. So that anyone with knowledge of the process can make the app without using codes.
Many important points were discussed in Dreamforce 2022 that would impact the Salesforce ecosystem in the upcoming years.
Here we have covered the top 10 keynotes from the session that emphasizes innovation and making the world a better living place. So, let’s start with the first keynote.
1. Salesforce Genie for the Great Customer Experience
Salesforce genie is the dynamic, one-stop solution for customer information. The Salesforce genie has been one of the greatest inventions of Salesforce that stores large-scale data on a real-time basis.
Because of the Salesforce genie, personalized customer service has become more efficient. It can be combined with Einstein’s activity to provide predictions and the next best actions.
For example, Car makers can serve their customers better with the Salesforce genie. They can notify their customers of upcoming car services and the latest upgrade. The whole thing can be taken care of by the combined efforts of the Salesforce genie and Einstein activities without the involvement of humans.
The Salesforce genie can be useful for B2C businesses as well. It makes life easy for the salesperson, brand endorsers, and marketing team.
2. Conservation of Environment and Net Zero Cloud Marketplace
This year’s event had environmental conservation and reforestation as the main agenda. Salesforce had been working on the protection of engendered species and leveraging the latest technology like AI for monitoring the health of the ocean. For the reforestation program, the aim is to grow 1 trillion trees by the end of 2030 to reduce the carbon footprint.
Apart from that, a special emphasis has been put on net zero cloud, a tool that assists businesses in achieving sustainable goals. Moreover, a net zero cloud marketplace will be launched to connect buyers and sellers, providing them with a smooth business experience.
3. Slack Canvas and Huddle Coworking
Slack has been going through a transformation ever since it was acquired by Salesforce. Salesforce has been innovating to make Slack more powerful.
Slack canvas and Huddle coworking are such platforms that make the community stronger. Slack canvas makes more from the Slack channel and allows taking action on Salesforce data from Slack itself.
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Huddle coworking allows features like video and screen sharing. Users can join chat threads after the huddle and join any conversation on any channel.
4. The phenomenal Growth of the Trailblazers Community
In Dreamforce 2022, Salesforce revealed that the combined strength of Trailblazers, Muleys, Datafam, and Slack stars is 17 million across the world.
Today, 2100 active community groups in 100 countries show the growing popularity of Trailhead when we compare it with past data.
5. The New External Encryption Ecosystem and Hyperforce
Hyperforce unites various clouds and enables the sustainable growth of Salesforce with the help of public cloud partners by delivering Salesforce products on all major public clouds.
In Dreamforce 2022, it was announced that hyperforce will reach 17 countries by the end of this year.
The new external encryption ecosystem is in the same line for the expansion of hyperforce in the new countries. It will provide more control to the customers over the data.
6. Salesforce Revenue Projections, Awards, and Recognitions
Salesforce has strengthened its position as the world’s largest company providing enterprise app solutions.
In Dreamforce 2022, Salesforce announced that the company revenue is projected to touch 31 billion USD in this fiscal year.
Besides, Salesforce was awarded the number one innovative company by Forbes and has received awards for best workplaces worldwide.
7. True to the Core Program to Address Daily Challenges
With the help of true to the core program, Salesforce will address the day-to-day challenges faced by the trailblazer community.
The Salesforce community can ask any questions to Salesforce executives and product managers to resolve their day-to-day challenges.
8. The Salesforce Flow Automation
Salesforce flow is a powerful automation tool that has saved billions of hours of precious time for businesses. Salesforce flow automates manual tasks like recording data in Salesforce. This saves a lot of time for employees and provides efficiency in data recording.
Salesforce flow can be combined with Genie and Einstein activity to provide more powerful automation features.
Salesforce announced that now 44 billion automatics are executed per day, and that roughly equals 2 trillion USD in customer value.
9. The Salesforce Einstein Engine
The powerful AI tool Einstein engine has been growing significantly over the years. Einstein is the set of AI tools for CRM that makes Salesforce users smarter.
Users can make real-time predictions with data by using the Einstein engine.
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Salesforce announced that the Einstein engine has achieved a new feat, now the Einstein engine is making 175 billion predictions every day.
10. The Growing Support for Non-Profit Organizations
In Dreamforce 2022, Salesforce revealed that more than 50 thousand non-profit organizations are running on the Salesforce platform.
Salesforce provides free licenses to non-profit organizations to help them achieve their goals. Post-pandemic Salesforce has helped many non-profit organizations revive their business on the Salesforce platform.
Summing Up
Salesforce has been changing the world with the latest technology. Salesforce is not just a leader in technology and innovation but leading from the front, even in environmental conservation.
Salesforce has laid down a bright road map for themselves as well as for all the trailblazers that will create an impact on all the associated businesses in the coming years.
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