Earn a Salesforce AI Certification by IIT + 12-Week Internship Secure Your Spot Today!

Earn a Salesforce AI Certification by IIT + 12-Week Internship Secure Your Spot Today!

Salesforce GenAI Ready Marketing Cloud Email
Specialist Bootcamp

Learn from Seasoned Marketing Professionals

Hands-on exercises and real-world scenarios

Get 2X Salesforce certified

Must have Gen-AI Skills for Marketers

Trustpilot

Rated 4.9/5

Google Reviews

Rated 4.8/5

Duration

  • 40 Hours
  • 4 Weeks
  • Instructor Lead
  • 24*7 Trainer Support

Mode

  • Hybrid
  • World Class LMS
  • Live Classes
  • Slack

Format

  • Hands-on
  • Hands-on Project
  • 20 Hands-on Scenarios
  • Industry Use Cases

Audience

  • Best Suited For
  • Marketers
  • Administrators
  • Consultants

Salesforce Marketing Cloud Training Overview

Discover the power of Salesforce Marketing Cloud enhanced with Generative AI in the saasguru Marketing Cloud Email Specialist Bootcamp. Over four transformative weeks, you’ll become a GenAI-powered Salesforce Marketer with a deep understanding of Marketing Cloud, CRM fundamentals, and cutting-edge GenAI tools and techniques.

Salesforce GenAI Ready Marketing Cloud Training Curriculum

  • orange tick Introduction to Digital Marketing and its importance
  • orange tick Traditional Vs Digital Marketing
  • orange tick Introduction to Salesforce Marketing Cloud
  • orange tick Email Studio Overview
  • orange tick Subscribers
  • orange tick Data modelling & Segmentation
  • orange tick Lists
  • orange tick Data Extensions
  • orange tick Difference
  • orange tick Create & Send an Email - example
  • orange tick Types of Sends
  • orange tick Send Management
  • orange tick Mobile Studio/ Mobile connect Overview
  • orange tick Create SMS
  • orange tick Best Practices
  • orange tick Content Builder Overview
  • orange tick Templates
  • orange tick Content Blocks
  • orange tick Code Snippet
  • orange tick Best Practices
  • orange tick Administration/setup overview
  • orange tick Create Users, Business unit
  • orange tick A/B Testing
  • orange tick Overview of Contact Builder
  • orange tick All Contacts
  • orange tick Imports
  • orange tick Data Designer
  • orange tick Contact Deletion
  • orange tick What is Triggered Send
  • orange tick Create a Triggered Send
  • orange tick Use Cases
  • orange tick Overview of Cloudpage
  • orange tick Landing Page
  • orange tick Smart Capture Form
  • orange tick Overview of Email Automation Tools
  • orange tick Types of Activities in Automation Studio
  • orange tick Create Each Activities in Automation Studio
  • orange tick Create and Schedule an Automation
  • orange tick Use Cases
  • orange tick Analytic Builder Overview
  • orange tick Create and schedule report
  •  
  • orange tick Overview
  • orange tick Journey Templates
  • orange tick Entry Sources
  • orange tick Journey Settings
  • orange tick Goals
  • orange tick Journey Creation
  • orange tick Build an Interaction
  • orange tick Utilize various Journey Builder activities
  • orange tick Identify how to create 1:1 customer journeys
  • orange tick Welcome Series using Journey
  •  
  • orange tick Tracking
  • orange tick Overview of AMPscripts
  • orange tick Functions
  • orange tick Examples
  • orange tick What is Salesforce?
  • orange tick Common Business Use Cases
  • orange tick Key Salesforce Platform Terms
  • orange tick  Job Roles and Career Paths
  • orange tick  Salesforce Certifications Pyramid and how to book one?
  • orange tick Understand Standard and Custom Objects
  • orange tick Understand Tabs and Apps
  • orange tick Standard and Custom Fields
  • orange tick Lead Conversion Process Overview
  • orange tick Campaign Management
  • orange tick Understand Reports and Report Types
  • orange tick Understand Dashboards
  • orange tick Understand Reports and Dashboard Folders
  • orange tick Lead Conversion Process Overview
  • Introduction to Gen AI in Marketing
  • Top 5 Gen AI Tools
  • Building Gen AI-Driven Campaigns
  • Optimising Journeys with Gen AI

Become a Gen AI Powered Salesforce
Marketing Specialist

Will focus on building 3 Core Skills.

genaimastery

Gen AI Mastery

Gen AI tools to design and optimize marketing communications

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Practical Applications

Marketing Techniques Journey Building Real-world Scenarios

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Salesforce Consulting

Marketing Advisory Marketing Cloud Features Alignment Marketing Cloud Environments Exploration

Meet Our Gurus

Salesforce Marketing Cloud Program Pedagogy

Business Engagement

Immerse yourself in real-world business scenarios and engage with industry professionals through interactive sessions and case studies.

Campaign Mapping

Develop the skills to map out comprehensive email marketing campaigns, understanding the customer journey and touchpoints for maximum impact.

Practical Application

Apply your knowledge and skills to real-life projects and industry-specific challenges, ensuring you can confidently navigate the intricacies of email marketing using Salesforce Marketing Cloud.

Tool Proficiency

Master Salesforce Marketing Cloud’s Email Studio, Automation Studio, Journey Builder, Content Builder, and Analytics Builder for effective email marketing campaigns. Gain hands-on proficiency.

Learn in our vibrant Community

Powered by your peers and our gurus

mentorings

1-1 Mentoring

Dedicated mentor from the industry through the program right from course to placement

industryleader

Industry Leaders

Dedicated mentor from the industry through the program right from course to placement

partical

Deep Interaction

Dedicated mentor from the industry through the program right from course to placement

Upcoming Salesforce Bootcamp Cohorts 2024

Cohort 7

15th February 2025
10:00 AM - 1:00 PM EST

Program Fee

Salesforce Marketing Cloud Program Fee

USD 749 USD 1,500 50% off

Total (Incl. of all taxes)

By making the payment I confirm that I have read, understood and agree to the T&C of the bootcamp

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Internet Banking

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Card Payment

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Send a gift card of $100 to a friend to redeem towards our Bootcamp, and we will reward you with $100 when they signup.

Our learners work at

World's leading Salesforce Bootcamp

100,000+

Learners

10 Million +

Learning Minutes

60+

Countries

150+

Gurus

100+

Live Classes

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Our customized Salesforce corporate training programs are tailored to your organization’s needs, equipping your teams with cutting-edge Salesforce skills and knowledge. Transform your team’s capabilities and accelerate success with our proven, industry-leading approach

Trusted by Salesforce consulting leaders

​Salesforce Marketing Cloud Program (FAQs)

The Salesforce Marketing Cloud Email Specialist Certification is a credential offered by Salesforce that validates the knowledge and skills of professionals working with the Salesforce Marketing Cloud platform, specifically in the area of email marketing. It demonstrates expertise in creating, managing, and optimizing email campaigns using Salesforce Marketing Cloud.

A Salesforce Marketing Cloud Email Specialist is a professional who specializes in email marketing using the Salesforce Marketing Cloud platform. They have in-depth knowledge and expertise in creating, managing, and optimizing email campaigns, as well as utilizing the various features and functionalities of Salesforce Marketing Cloud for effective email marketing strategies.

Learning Salesforce Marketing Cloud Email Specialist offers several benefits, including:

  • Specialized Expertise: By learning Salesforce Marketing Cloud Email Specialist, you gain specialized expertise in email marketing with a focus on the Salesforce Marketing Cloud platform. This knowledge makes you a valuable asset to organizations looking to leverage email marketing for their digital strategies.
  • Career Opportunities: Email marketing is a critical component of digital marketing strategies, and organizations across industries seek professionals with expertise in this area. Learning Salesforce Marketing Cloud Email Specialist can open up new career opportunities in marketing roles, including email marketing specialist, digital marketing manager, CRM manager, and more.
  • Industry Recognition: Salesforce is a widely recognized and respected platform in the technology industry. Having the Salesforce Marketing Cloud Email Specialist certification demonstrates your commitment to mastering email marketing with Salesforce Marketing Cloud and enhances your professional credibility.
  • Enhanced Marketing Skills: The certification program covers various aspects of email marketing, including email design, personalization, automation, data segmentation, and performance analytics. Learning these skills equips you with the knowledge and tools to create targeted, engaging, and effective email campaigns.
  • Competitive Advantage: In a competitive job market, having a Salesforce Marketing Cloud Email Specialist certification sets you apart from other candidates. It demonstrates your dedication to continuous learning, staying updated with industry best practices, and leveraging advanced email marketing techniques.
  • Professional Growth: Learning Salesforce Marketing Cloud Email Specialist fosters continuous professional growth. As you dive deeper into email marketing concepts and strategies, you expand your knowledge base and become equipped to take on more challenging projects, lead email marketing initiatives, and contribute to the success of marketing campaigns.
  • Networking Opportunities: By joining the Salesforce ecosystem through the certification, you gain access to a vast network of professionals, including experts, practitioners, and peers in the Salesforce Marketing Cloud community. This network provides opportunities for collaboration, knowledge sharing, and staying up-to-date with the latest industry trends.

While the Salesforce Marketing Cloud Email Specialist certification can enhance your job prospects, it is not the sole factor in securing a job. Having the certification demonstrates your expertise in email marketing using Salesforce Marketing Cloud, which can make you a more competitive candidate. However, employers also consider other factors such as your prior experience, skills, education, and overall fit for the role.

The cost for the Salesforce Marketing Cloud Email Specialist certification exam is $200. The retake exam fee for the certification exam is $100. Additionally, the cost varies because it also includes local taxes.

The amount of time it takes to learn Salesforce Marketing Cloud Email building depends on several factors, including your prior experience in consulting space, your learning style, and the amount of time you can dedicate to studying. Typically, individuals who are new to Salesforce may need at least  4 to 6  weeks to become proficient in Salesforce business analysis.

The saasguru Salesforce Marketing Cloud Email training bootcamp spans a total of 40 hours, comprehensively distributed across a 6-week period.

With a Salesforce Marketing Cloud Email Specialist certification, you can pursue various roles that involve email marketing using Salesforce Marketing Cloud. Some common job titles include Email Marketing Specialist, Marketing Automation Specialist, Salesforce Marketing Cloud Consultant, Digital Marketing Manager, or CRM Analyst. These roles may be within organizations that use Salesforce Marketing Cloud or marketing agencies/consulting firms that work with clients using the platform.

The saasguru Salesforce training session follows a hybrid learning method. The training makes learning flexible for you. You can watch the lessons anytime on your dashboard if you miss the live class and cover up from the comfort of your home.

saasguru Salesforce marketing cloud training program comes with a mentoring session as one of the main features of the program. You can get guidance and help from the accomplished Salesforce professionals and ask your doubts during the training of this program. 

saasguru Slack community is also there where you can discuss everything with fellow learners and the Gurus.

You can book a mentoring session with one of our Gurus to discuss your queries after you complete the Salesforce training program. 

saasguru also has a Slack community of Salesforce learners and professionals. It serves as an excellent platform to clear your doubts and hold meaningful discussions.

The training material will be made available for a lifetime for our learners once they have enrolled for the training.

The Salesforce training program does not cover the Salesforce certification cost. However, the saasguru Salesforce Bootcamp offers a work-experience certification on completion of the Salesforce training. The certification will help the candidates grab job offers and prove their work experience to employers.

saasguru’s career counsellors are always there to help you clear doubts about the training program. You can connect with them and get all the information.

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