What is Salesforce Sales Cloud?

Sales Cloud is a fully customized product that combines all customer data in one integrated platform: marketing, lead creation, sales, customer support, business analytics, and access to thousands of apps via the AppExchange. Users can exchange information or ask queries of the user community through a real-time social feed for collaboration. 

The platform is offered as a browser-based Software as a Service (SaaS) and a mobile app. 

In simple words, Salesforce Sales Cloud is a customer relationship management (CRM) platform for business-to-business (B2B) and business-to-customer (B2C) sales, marketing, and customer service.

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Is Salesforce Sales Cloud Right for Me?

Yes, if you would like to centralize your sales data, optimize workflows, link your team, and use your data to drive more deals, Sales Cloud is a recommended option for enterprises of all sizes. Due to the availability of four separate editions, the platform’s customisation features make sure that your Sales Cloud will not feel like a one-size-fits-all CRM.

Salesforce Sales Cloud is available in four different editions, each with varied pricing to accommodate multiple business sizes and demands. Although it is distinct from other Salesforce Cloud platforms, it can be connected to Cloud-based services, including Marketing Cloud, Service Cloud, Community Cloud, and Analytics Cloud.

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What are the Benefits of the Salesforce Sales Cloud?

1. It can be utilised at any time and in any place

You can use it to estimate future quarters, create data visualisations, and spot trends. Sales Cloud also has a lot of customization options, and it can be tailored to your specific business needs, style, and language. Your staff may check-in at any time, from a mobile device or a desktop computer, to get the most up-to-date information on any prospect or customer.

Your data is stored in the Cloud, and you can view it from anywhere in the globe, at any time of day, and on any device. Sales data is only helpful if current and readily available, which Sales Cloud provides.

2. It increases output

Sales Cloud optimises the sales process and customized workflows with point-and-click tools. Sales managers can use the Sales Path tool to specify the stages and actions the reps will take when creating and maintaining records.

It assists sales reps in saving time on administrative tasks and visualising the steps needed to move a prospect through the channel. It ensures that the records are appropriately filled out and that sales reps provide the most appropriate information to the managers’ needs.

Sales Cloud may also be connected to email clients like Gmail, Exchange, and Office 365, enabling your salespeople to modify Salesforce records with email data with just a few clicks.

3. It aids in the expansion of your company

Salesforce Sales Cloud uses your sales data as its most powerful feature. It prioritises your leads, allowing you to focus on the most promising leads and link them with the most qualified salesperson possible, increasing your chances of closing them.

Einstein’s Salesforce all-encompassing AI-powered engine is explicitly designed for CRM success. It can automatically track interactions, autodial the following phone number, and notify reps when it’s time to follow up on your top leads. It’s compatible with several Salesforce products, including Sales Cloud. Einstein will work with your data once it is in the Cloud.

Related read – Salesforce Consultant Career Path

In Conclusion

Compared to other sales approaches, the Salesforce Sales Cloud is unique in that it gives both the customer’s account information and information acquired from social networks regarding the product and customer. This aids in assessing a sales lead potential and closing deals more quickly.

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